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EXTENSION MANAGEMENT IN THE INFORMATION AGE (INITIATIVES AND IMPACTS)

H. Philip
ISBN: 9789381450543 | Binding: Hardback | Pages: 456 | Language: English
Length: 152 mm| Breadth: 31.6 mm| Height: 229 mm | Weight: 920 GSM | Imprint: NIPA
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The book has been divided into the 5 major sections covering the following: Section I: Covers on the articles focused towards the major themes of strengthening Technology Application and Delivery systems, ICT, BLESS, NRM and women empowerment. Section II: Dealt with the extension strategies in development departments, institutional mechanism including NGOs, new media tools and impact assessment, followed by management of Natural Resources including ITKS. Section III: Gender mainstreaming, women empowerment, international experiences and policy issues have been synthesized under Section IV and V respectively. This book would enable in exposing the extension professionals on a cross cultural approach in various development spheres of extension reforms in India.

Preface
Section I : Introduction
1. Framework for Strengthening Technology Application and Delivery System, in Agricultural Extension
— V. Venkatasubramanian
2. ICT in Krishi Vigyan Kendra - A Transformational Technology for Indian Farmers
—S. Prabhu Kumar, D. V. Srinivasa Reddy, C. V. Sairam and B.T. Rayudu
3. Business Led Extension Services (BLESS): Global Perspective
—V.G. Dhanakumar
4. Role of Natural Resource Management in Livelihood with Special Reference to Non Timber Forest Products (NTFPs)
—K N. Krishnakumar and Ganesh Yadav
5. Women Empowerment-Rhetorics and Reality
—K Thangamani
Section II : Extension Approaches
6. Agricultural Education through Internet
—H. Philip, P.P. Murugan and P. Mooventhan
7. SWOC Analysis in Mango Pulp Industries in Tamil Nadu
— T. Rathakrishnan and S.R. Padma
8. Adoption Level of Farmers on Post Tsunami Rice Cultivation Practices
- Shanmugasundaram, K.A. Ponnusarrty and H. Philip
9. Prioritization of Research in Selected Crops of Madurai District
—A. Pounraj, T. Rathakrishnan and Rexlin Selvin
10. Reorientation of Agricultural Extension System in Tamilnadu towards ATMA
— S. Parthasarathi and R. Ganesan
11. Strategies to increase the Area, Production and Productivity of Cassava in Salem District in Tamil Nadu
— A. Janaki Rani and P.P. Murugan
12. Market Information Utilization Behaviour of the Farmers Receiving Dynamic Market Information (DMI) through Short Message Service (SMS)
—R. Balasubrarnaniyam and N. Anandaraja
13. Information Sharing and Dissemination at Uzhavar Udhaviyagam — A Promising Linkage Model for Sustainable Extension Services
—R. Sendilkumar, C. Cinthia fernandaz and S. Parthasarathy
14. Status of Job Satisfaction of KVK Subject Matter Specialists
— Nafees Alunacl and P.S. Slathia
15. Strategies for Technology Transfer through Adarsha Rythus in Andhra Pradesh
— N. Kishore Kumar and A. Sailaja
16. Problem Solving Capacity of Agricultural Expert System
— S. Helen and F.M.H. Kaleel
17. Technology Transfer through Tar Mode in Sugarcane Based Cropping System
—T Rajula Shanthy
18. A Comparative Analysis of the Extension Approaches used by both Private and Public Extension Service Providers
—K. Vengalamani, R. Arunachalam and T. Masanaselvam
19. Perception on Critical Technology Adopted by Vegetable Growers under Precision Farming — An Overview
—K Thangaraja, R. Ganesan, R. Sasikala and R. Rajasekaran
20. Performance Analysis of the Gram Panchayat Leaders in the Three Tier Panchayati Raj Institutions of Rajnandgaon District of Chhattisgarh
—P. Shrivastava, K.K. Shrivastava and J.D. Sarkar
21. Case Study of A Successful Rabbit Farmer
— S. Vishwendar
22. Transfer of Technology Issues in Bt Cotton
— S. Parthasarathi and R. Ganesan
23. Adoption of Pest Management Technologies by Tomato Growers in Mettur Taluk of Salem District
—P. Suhirdha, G. Tamilselvi and J. Vasanthakumar
24. Impact Evaluation of DPAP-V Watersheds in Karur District
—R. Sasikala, A. Palaniswamy, K. Thangaraja and M Shanthasheela
25. Participatory Technology Development in Banana (PTD)
—M Israel Thomas, T Rathakrishnan and S. R. Padma
Section III : Natural Resources and Livelihood Management
26. Environmental Issues and Management of Natural Resources by Farmers for Sustainable Agriculture
—R. Arunachalam
27. Eco-Friendly Agricultural Practices in Paddy- An Impact Analysis in Tamil Nadu
—A. Janaki Rani, H. Philip and P.P. Murugan
28. Intensive Agriculture and Environment
—D. Jebapreetha and Rexlin Selvin
29. Sustainability of Traditional Institution in Tank Irrigation Management: An Example from Madurai District of Tamil Nadu, India
— M. Jegadeesan and Koichi Fujita
30. Training Needs of Wetland Farmers in Organic Farming in Tamil Nadu
— Noorjehan A., K.A. Hanif and I. Mohamed Iqbal
31. Impact of Tsunami on the Farm Households of Coastal Tamilnadu State of India
—M Shantha Sheela, K. Palanisami, Chieko Umetsu and V. Ravichandran
32. Contract Tree Farming in Industrial Wood Agro Forestry
— H. Philip, K.T. Parthiban, Vennila and P.Durairasu
33. Rationality Analysis of Indigenous Tribal Agricultural Practices followed in Kolli Hills
—P. Venkatesan and M Sundaramari
Section IV : Gender Issues
34. Rural Farm Women Knowledge Gain and Perception of Interactive Multimedia Compact Disc (IMCD)
— N. Anandaraja, T Rathakrishnan and M Ramasubramanian
35. Empowerment of Urban Women through SHGs Under SJSRY in Coimbatore District
— K.C. Leelavathy and K.S. Selvanayaki
36. Impact of Self Help Groups on Development of Entrepreneurship Among Farm Women
—S. K. Meti and S. Aparana
37. Self - Help Group Approach for Agri - Rural Environment: Need of the Hour
— B. Narayanaswamy. K Narayana Gowda and R.K. Naika
38. Fortifying Farm Women through Entrepreneurial Training: Problems and Prescriptions
—S.R. Padma and T Rathakrishnan
39. Perception of Women SHG Members on Training Programmes
— Santha Govind and T Mukesh
40. Positive Therapy for Enhancement of Self-Esteem, Self- Efficacy and Management of Stress Among Women in Local Governance in Coimbatore District
— M. Shanmugavani and K.C. Leelavathy
41. Role of Rural Women in Farming, Allied and Off -Farm Activities
—P. Sumathi and M Senthilkumar
42. Empowerment Level of Farm Women Beneficiaries of Karnataka Community Based Tank Management Project
—B.S. Swetha and N. Narsimha
Section V : Policy Issues
43. Credit Management Pattern of Farm Families
—K. Mahandra Kumar and T. Rathakrishnan
44. Strategies to increase Castor Production in India through Effective Resource-Use Management (RUM) Behaviour
—R. Venkattakumar, M Padmaiah and C. Sarada

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